The second wave of Covid-19 and lockdowns imposed in various states could lead to a drop in shipments of smartphones in the country.
Mumbai : The second wave of Covid-19 and lockdowns in various states could lead to a 15 to 20 per cent decline in smartphone shipments in the country in the second quarter of 2021 (April-June). A new report on Monday claims this. According to market intelligence company CMR, disintegration of the supply chain and lack of components will affect smartphone brands. (Smartphone market can go down due to lockdown; Covid-19 effect)
On behalf of CMR, Anand Priya Singh said, “The current market is good, we are optimistic about the potential of the smartphone industry. In the first quarter of this year (January-March period), Samsung led the Indian mobile market with 18 per cent market share, while Xiaomi dominated the country’s smartphone segment with 28 per cent market share.
According to CMR’s India Mobile Handset Market Review report, India’s total smartphone shipments grew by 23 per cent in the quarter ended March. 4G smartphones are in high demand in the country. 4G smartphone shipments grew 14 percent in the first quarter of 2021. Xiaomi’s standalone brand Poko, on the other hand, grew by 465 per cent, while shipments of OnePlus and iTel smartphones also increased by triple figures. That is an increase of more than 100 per cent on an annual basis.
Xiaomi tops shipments
A statement issued by Shipra Sinha on behalf of CMR said, “Xiaomi is the leader in smartphone shipments, and Poco’s remarkable growth for Xiaomi continues. It is facing stiff competition from Samsung and Vivo. In the first quarter, Oppo has continued the pace of development with new 5G enabled smartphones.
Samsung’s Jalwa is also in the feature phone segment
Samsung reported a 41 percent increase. At least 12 new models including Samsung A12, A32, A52 and A72 have also been introduced in the market during this period. They account for 25 per cent of Samsung’s total shipments. Samsung ranks second in the feature phone segment with a market share of 20 per cent.
OnePlus tops the 5G smartphone segment
Oppo’s shipments grew 16 percent year-over-year. At the same time, OnePlus has led the 5G smartphone segment with a 33 per cent market share. It is followed by Realmy with 14 per cent market share. Realmy accounted for 7% of the total 5G smartphone shipments in the first quarter of 2021. Vivo has captured 16 percent market share. Their shipments have increased by 20 per cent.
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(Smartphone market can go down due to lockdown; Covid-19 effect)